Deliverables
Fan messaging
Import fans, message your CRM, and send campaigns from presaves, websites, and uploads.
Messages is your fan CRM in SymphonyOS. Contacts come from presave opt-ins, website forms, imports, and integrations. Echo helps with copy and sends; you stay in control of audience and timing.
When to use Messages
- Release-day updates to fans who presaved
- Tour or merch announcements to opted-in SMS lists
- Re-engagement emails to website signups
Fan messaging is regulated. See the guides in this section for audiences and sending safely.