Campaigns run by Nik West while on tour
Profile visits up 116% while she was on the road.
Nik West ran Symphony's Boost Instagram Profile Visits for thirty days while on tour: account reach up 109%, daily profile visits up 116%, and over 1,700 profile visits per campaign at six cents each.
116%
Increase in profile visits per day
109%
Increase in Instagram account reach
$0.06
Cost per profile visit
What this shows, and what it does not
Shows: Over thirty days and three profile-boost campaigns, account reach rose 109% and daily profile visits rose 116%, at about $0.06 a visit. Does not show: The starting numbers behind those percentages, or followers gained.
The setup
Nik West was on tour, which is exactly when an artist's Instagram matters most and gets managed least. She wanted more profile visits, more followers, and more visibility while she was on the road, without the campaign becoming another job.
The play
She ran three campaigns through Symphony's Boost Instagram Profile Visits over thirty days, promoting posts she had already made. The boost pushed each post to high-engagement markets and turned viewers into profile visitors, with targeting she could customize when a tour stop made a market worth extra attention.
The campaign dashboard tracked profile visits, accounts reached, and followers gained over time, so every dollar had a visible result.
The results
Account reach rose 109% and daily profile visits rose 116% over the thirty days. Each campaign drove over 1,700 profile visits at roughly six cents apiece, putting her profile in front of potential followers at a cost most artists spend on a coffee.
Where this playbook lives now
Maestro and Simmy run this play today.
In the workspace today this is Simmy's play. She runs the profile boosts, picks the posts worth amplifying, and paces the spend across the tour calendar. Maestro flags when profile growth is the right objective, so the boost runs when new eyes are most likely to become fans.
Source: original case study, figures as published. That campaign ran on an earlier version of Symphony; the agents named here run this kind of work today and did not produce these figures.
More stories
Run this play on your roster.
Book a walkthrough, and if you send a Spotify link we bring that artist’s songs and posts into it.
Book a demo →